Blink Innovation Reports Successful Launch in Canada
Cork, Ireland – February 18, 2019 – Four months after InsurTech Blink Innovation partnered with Canadian travel insurer Blue Cross in Ontario and Québec, the company is reporting a significant uptake in the travel delay add-on ‘Serenity Service’, with thousands of clients registering for the service.
Speaking of the partnership with Blue Cross Canassurance, Paul Prendergast, CEO of Blink, said: “It’s only been four months since Blue Cross launched its ‘Serenity Service’ in Ontario and Québec in conjunction with Blink, but in that short time the uptake has surpassed all our expectations. Our partner in Canada have been hugely positive about how well-received the service has been, and the figures show that more and more Blue Cross clients are registering with the ‘Serenity Service’, with many already having benefited from the service itself. We are now embedded in thousands of Blue Cross policies.”
Blink, which is headquartered in Cork, is a subsidiary of CPP Group and is quickly becoming one of the most innovative and successful providers of flight disruption solutions to insurers across the globe. It offers customers a proactive real-time insurance service that meets the speed and convenience that modern customers demand. Since its inception in 2016, Blink has formed a number of distribution partnerships in large markets across North America, Asia and Europe.
How it works
Denis Belliard, Vice President of Customer Experience for Blue Cross in Ontario and Québec, describes the innovation as a “real solution to a real problem that affects thousands of customers who endure delayed flights across the globe every day.”
With the Blink travel disruption solution, a traveller is notified instantly if a flight is delayed. Real-time event notification allows for real-time problem resolution. Blink offers clients options for a cash payment or access to airport lounges and even books and pays for hotel accommodation. You can imagine the relief that client’s experience when this new level of service is provided.
Denis discusses the importance of continuing to improve client experiences by keeping things simple for them.
“Consumers today demand simplicity and speed. Our clients are pleasantly surprised at how the Serenity Service works. They will continue to demand higher levels of service offerings and it is up to us to provide a progressive customer experience that matches advancements in technology.”
Notes to the Editor
Paul Prendergast (CEO) and Peter Bermingham (CTO) founded Blink in 2016, to build data driventravel disruption insurance solutions and was one of the first InsurTech start-ups to focus on travel insurance.
It was also the first Insurtech in the FCA (UK) Sandbox programme, and was one of the early partnerships of Munich Re Digital Partners, the Digital Innovation arm of global ReInsurer Munich Re.
Based in Cork, the company was acquired by CPP Group (AIM CPP) in March 2017, one of the early InsurTech acquisitions globally. Since then Blink has continued on it’s journey of building innovative solutions for our travel insurance partners globally and has partnered with global travel insurance companies in North America, Europe and Asia.
CPP Group is a partner focused, global product and services company, specialising in the financial services and insurance markets. We use our local knowledge from 10 country markets and hubs within Asia, Europe and Latin America to provide our business partners with borderless products, marketing and distribution expertise that deliver commercial benefits and bring meaningful solutions to over 8 million end customers.
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